Genies CEO on the future of avatar technology in a digital world

Start-up Genies creates virtual identities in the digital world. The company is partnering with established brands such as Gucci and Warner Music and its investors include Mary Meeker and Coinbase Ventures. Genies CEO Akash Nigam joined “Squawk Box” on Tuesday to discuss what the company does and its outlook. For access to live and exclusive video from CNBC subscribe to CNBC PRO:

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